Go Pink With Driftless Glen in 2022

We are so excited to announce that – for the second year in a row – we have turned our Small Batch Bourbon labels pink (normally black and copper) this October in honor of Breast Cancer Awareness.


Join us in raising awareness and funds for a cause that is near and dear to many of our hearts! $3 from each pink bottle of bourbon is going directly to local cancer research.

These pink-label bottles of Small Batch Bourbon will be available in the month of October at the distillery (300 Water St in Baraboo, WI) as well as in stores across Wisconsin and in multiple other states.

Each of our distributors has selected a local cancer research center in their area where the proceeds will be donated:

Wisconsin – Driftless Glen Distillery: $3/bottle going to UW Carbone Cancer Center (specifically the Breast Cancer Research Greatest Need Fund)

Wisconsin – Frank Beverage Group: $3/bottle going to Susan G. Komen – Wisconsin

Wisconsin – Badger Liquor: $3/bottle going to Susan G. Komen – Wisconsin

California – Collier Barnett: $3/bottle going to The American Cancer Society

Minnesota – Vinocopia: $3/bottle going to Susan G. Komen – Minnesota

Illinois – Heritage Wine Cellars: $3/bottle going to Northwestern Medicine Kishwaukee Hospital Cancer Center (specifically the Northwestern Medicine Breast Health Fund)

South Carolina – Grapevine Distributors: $3/bottle going to SCOA Cares Foundation

Missouri – Breakthru Beverage Group: $3/bottle going to TBD

Florida – Breakthru Beverage Group: $3/bottle going to The Gift of Hope


In 2021, this campaign raised $14,562 and we are hoping to make it an even bigger success in 2022! Pick up a bottle from the distillery or your local liquor store today.

We’d love it if you shared images of your pink bottle this October on social media – tag us @driftlessglen and use the hashtag #GoPinkWithDG

Questions? Comments? Please reach out to us at info@driftlessglen.com